Succeed in Q4: Sophisticated Full-Funnel Advertising Tactics
2:00 PM - 2:30 PM
How to effectively leverage a better-together DSP and Ad Console approach to make your brand stand out in Q4, especially, during the Holiday shopping season.
Sr. Programmatic Marketplace Channel Analyst
Karen Hopkins is a Senior Marketplace Programmatic Analyst at Tinuiti. She focuses on the advertising strategy and management for both small to large brands across marketplaces. Specifically, she is specialized in Amazon's DSP and helps brands programmatically buy ad placements to engage and educate customers across the web.
Tanya Zadoorian is a Senior Marketplace Analyst at Tinuiti. She has worked with high performing Amazon Vendors and Sellers through thoughtful and results-driven approaches to find proven and scaleable techniques to accelerate business growth. Tanya has been quoted in Adweek and regularly contributes to Tinuiti marketing platforms, including the blog and webinars.